Brice McBeth is a marketing professional specializing in conversion rate optimization. Brice started his career at IBM as the Product Manager for a tool that eventually became Coremetrics, the world’s first web analytics tools delivered as a service. Brice consulted with many large companies such as MLB, Coca Cola, Kraft, and Orbitz to help improve their marketing performance. After leaving and having viewed the landscape as the client, Brice realized there was a need for a better agency that specialized in conversions. Brice felt inspired to start Reap Marketing in September 2009. Brice eventually started his own successful ecommerce company, StandishSalonGoods.com, where he has been able to put his ideas into play for himself and ultimately experience his own agency from the perspective of his own clients. He wrote about the journey in his book, Salon Chairs Don't Sell Themselves, and eventually created the Infinite Conversions program, a one-day workshop designed to get clients kick-started with over 100 ideas for optimization and the tools to enable their next AB tests.
Brice can meet about:
- Digital marketing / Marketing strategy
- Lead Generation